Shared from Focus on the Family Enterprise Intelligence System
Master Timeline

Master Timeline

Every initiative and activity leading up to the Adventures in Odyssey movie release and Focus on the Family's 50th anniversary. Click any node for full details.

Most Critical Date

AIO Movie Release

March 2027

All initiatives must be complete. Everything drives to opening weekend.

Key Event

50th Anniversary Celebration

June 15, 2027

One month after the movie. The launchpad for the next 50 years.

Scroll down to follow the timeline from Foundation to the 50th Anniversary. Click any node for full details.

Phase 1: Foundation

Aug - Oct 2026

8 items

Milestone

Initiative Priority Setting

Planning Phase One

Due:Sep 26
1w
Milestone

Enterprise Transformation Kickoff

Planning Phase

Due:Oct 2
1w
Initiative

Launch Planning Phase

Setting The Foundation

Due:Oct 1
12w
Initiative

Foundation Phase Launch

Planning and Workflow

Due:Oct 15
12w
Initiative

DAM/MAM & Taxonomy Standards

Asset Governance

Due:Oct 15
8w
Initiative

Product/Port Mgmt Team Creation

Org Design

Due:Oct 15
8w
Initiative

Workflow OS Implementation

Work OS

Due:Oct 15
16w
Initiative

Research & Insights Department

Insights Engine

Due:Oct 15

Phase 2: Build

Nov 2026 - Jan 2027

5 items

Initiative

Enterprise Intelligence Implementation

Intelligence System

Due:Jan 15
12w
Initiative

Salesforce Reconfiguration & Integration

CRM Fix

Due:Dec 15
8w
Initiative

Internal AI Product Team Implementation

Internal Apps CoE

Due:Oct 15
12w
Initiative

SmartMinistry Adoption

Org OS

Due:Oct 15
10w
Initiative

Church Partnership Program

Channel & Revenue

Due:Oct 15
20w

Phase 3: Integrate

Jan - Feb 2027

3 items

Movie Support

ICP Pivot Kickstart

ICP Strategy

Due:Oct 15
12w
Movie Support

Movie Integration with Church Partnerships

Church + Movie

Due:Dec 15
16w
Movie Support

Research Study: Movie Metrics & Generational Handoff

Research

Due:Dec 15
10w

Phase 4: Final Push

early - mid Mar 2027

5 items

Movie Support

Coordinated Media Conversations

Media Blitz

Due:Feb 28
8w
Movie Support

Messaging Prepared for Attacks

Crisis Comms

Due:Feb 28
4w
Movie Support

PR Topic Blitz

PR Campaign

Due:Mar 31
3w
Movie Support

Perpetual Funding Model

Future Films

Due:Feb 28
8w
Movie Support

YouTube Partner Distribution

YouTube Strategy

Due:Feb 28
4w

Movie Launch

March 2027

1 item

Milestone

AIO Movie Release

Opening Weekend

Due:Mar 15

50th Anniversary

June 15, 2027

1 item

Milestone

50th Anniversary Celebration

Golden Anniversary

Due:Jun 15

This page is shared from Focus on the Family's Enterprise Intelligence System. Access is limited to the Master Timeline only.